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EVENTS

ASIA FRUIT LOGISTICA welcomes you back for a
thrilling 2025 edition!

Join%Asia’s%%largest%gathering%of%the%glob2 brand-new content hub, powered by Asiafruit for global exhibitors.
al% fresh% produce% business% and% showcase% Magazine, was another highlight on the show
your%products%to%top%international%buyers% #oor. "This year’s fair was very lively,” said Sara
and%decision2makers%from%throughout%the% Grasso, export manager of leading Italian
entire%value%chain%and%across%the%world. “We were thrilled with the success of ASIA exporter Oranfrizer Unifrutti. “On our stand,
FRUIT LOGISTICA 2024,” said David Axiotis,
Celebrating success in 2024 managing director of Global Produce Events, there were visitors from various countries
the organiser of ASIA FRUIT LOGISTICA. “The across Asia.”
ASIA FRUIT LOGISTICA proudly rea!rmed
its status as the premier international trade energy, innovation, and business growth op- ASIA FRUIT LOGISTICA Meet Ups
platform for Asia’s fresh fruit and vegetable portunities were unmatched. It's truly reward-
business from 4-6 September 2024 with an- ing to witness the fresh produce industry build momentum
other vibrant, sell-out show in Hong Kong. come together in such a dynamic way, driving In addition to the main event, ASIA FRUIT
forward the future of trade in Asia.”
The event drew over 13,000 high-calibre LOGISTICA will further build its connections
trade visitors from more than 70 countries Exhibitor survey results highlighted the in key markets to add value for visitors and
and regions. They explored an impressive ar- outstanding business outcomes, with an exhibitors with its roadshow of Meet Ups in
ray of premium products and services show- impressive 96 per cent of exhibitors rating 2025.
cased by over 760 exhibitors from 42 coun- ASIA FRUIT LOGISTICA 2024 as “good” or “very
tries and regions and 28 national and regional good.” The series of content-backed networking
pavilions. “ASIA FRUIT LOGISTICA is the most in#u- events includes Fresh Produce India in Mum-
This year, ASIA FRUIT LOGISTICA launched ential trade show for the industry in Asia,” bai on 3-4 April and Fresh Produce Vietnam in
the Retailer’s Club which signi"cantly en- said Vivian Wang, marketing director of Dole Ho Chi Minh City on 13-14 May. ASIA FRUIT
hanced business and networking opportuni- China, one of this year’s exhibitors. “Whether LOGISTICA then heads to Thailand for the
ties. Retail buyers and exhibitors took advan- in terms of foot tra!c, exhibitor scale, or level Bangkok Meet Up on 25 June spotlighting ex-
tage of ASIA FRUIT LOGISTICA’s innovative of global participation, it is a crucial annual citing market trends and opportunities across
Speed Dating service and enjoyed substantial event for Dole China and Dole Asia. It allows the dynamic ASEAN countries.
bene"ts. us to e!ciently and intensively engage with
so many high-quality suppliers.” Rounding out the series, the China Meet
Furthermore, attendees acquired invalu-
able business insights and information at ASIA FRUIT LOGISTICA brings together top Up heads to Guangzhou on 8-9 September
ASIA FRUIT LOGISTICA through the launch buyers from more than 20 di$erent markets directly after ASIA FRUIT LOGISTICA in Hong
of the ASIAFRUIT KNOWLEDGE CENTRE. This across Asia-Paci"c, one of its key attractions Kong. Circle 41 on enquiry card
Vol. 40 No. 8 29