Page 48 - AA 2024

UAE

UAE Poultry Meat Market Analysis

The United Arab Emirates Poultry to be the fastest-growing distribution many that arrive from Asian countries
Meat Market size is estimated at 1.21 channel for the consumption of poultry refrain from consuming red meat
billion USD in 2024, and is expected to meat in the United Arab Emirates. The off- varieties like beef and pork, which drives
reach 1.31 billion USD by 2029, growing trade channel is anticipated to register a the demand for poultry meat options in
at a CAGR of 1.64% during the forecast CAGR of 1.98% by value over 2023-2029. restaurants. As of 2023, 910,000 Indians
period (2024-2029). Online poultry meat delivery in the UAE visited Dubai, the highest among any
• The distribution channels in the UAE is expected to develop significantly country globally.
poultry meat market are dominated by over the forecast period, owing to
the on-trade channel, accounting for the increasing usage of smartphone United Arab Emirates
nearly two-thirds of the poultry meat applications. This led to expansion and Poultry Meat Market Trends
consumed in the region. In 2022, poultry acquisitions in UAE off-trade channels
consumption in the UAE increased by among the online market players. Rising demand for local products
10.69% compared to 2019. In February Dubai-based Instashop was acquired by will lead to growth in production
2022, the UAE increased chicken imports Germany’s Delivery Hero for USD 360 • In 2022, poultry production in the
by almost 90%, reaching 42,800 tons. million, and LuLu Hypermarket raised UAE observed a 3.51% increase from
Thus, the volume of local production USD 1 billion from Abu Dhabi’s ADQ to 2021 due to higher demand for the UAE
is growing continuously Y-o-Y, as the boost its online presence expansion. chicken meat products and increasing
growth of population and tourism causes • The concept of flexitarianism government support. Most poultry
higher consumption. Amidst the rising increased the region’s demand for white, farms in the United Arab Emirates are
global food prices, poultry remains a leaner meats. Thus, sales of white meat located in the Emirate of Abu Dhabi, as
comparatively cheap source of animal have been observing a higher share it accounted for more than 70% of UAE
protein in the UAE. through on-trade channels. The country agricultural production in 2021. Due to
• The off-trade channel is projected hosts numerous visitors annually, and rising input costs and a price restriction,

46 Arab Agriculture 2024